Supply Chain Magazine

  1. The Road To Survival Is Challenging, But Profitable
    5/20/2013

    I’ve been writing for a while now about taking the important and necessary action of expanding your line card beyond the core technologies you currently sell. Never has there been a time when this was more important. Evaporating margins are one thing, while increased competition is another. In either case, many reading this article need to change their businesses to survive.

  2. Why MDM Is A Mobile Solution Must-Have
    5/20/2013

    By uncovering a customer’s mobile computing pain points, this VAR won a 55-unit mobile computing install, plus an MDM (mobile device management) upsell.

  3. Mobile Install Trifecta: Hardware, Software, Recurring Revenue
    5/20/2013

    This integrator/ISV landed a deal with the Miami Beach Police Department that included 200 rugged mobile printers and its own software.

  4. Rugged 4-Inch Mobile Label Printers Product Review
    4/25/2013

    A value-added reseller (VAR) evaluates three 4-inch mobile label printers and shares the pros and cons of each.

  5. Bar Code Scanner Project Leads To Ongoing Healthcare Sales
    4/23/2013

    If you’re a VAR that sells any type of solution that includes bar code scanners, you’re probably never surprised by the multitudes of inventory control and trackand- trace applications — no matter how unusual they are. But unless you’re focused on the healthcare vertical and, in particular, the medical devices used in surgical procedures, developing a solution to track “parts” like replacement knees and hips may seem … well, odd.

  6. Product Review: Rugged 4-Inch Mobile Label Printers
    4/22/2013

    A value-added reseller (VAR) evaluates three 4-inch mobile label printers and shares the pros and cons of each.

  7. The SMB Market’s $1 Trillion Secret
    3/20/2013

    Some resellers shy away from selling to SMBs, but there’s overwhelming evidence that indicates this could be a costly decision. The SMB market has been a staple for the channel for many years, and cost savings continues to be the primary driver for this market, which is often difficult to define. One buying trend that is changing with SMBs is their openness to managed services.

  8. Capitalize On Healthcare Mandates
    3/20/2013

    Healthcare is projected to experience significant growth in the next few years, but resellers need to understand key industry drivers before they can cash in.

  9. Competitive Advantage In Mobile Printing: The Right Product Lineup Is Only Half The Solution
    3/20/2013

    Our authorized partners benefit from more than the strong Brother brand with an over 50-year history of success. They also enjoy solid margin-earning opportunities with a competitive product lineup — plus the expert technical and sales support they need to sustain growth in a rapidly evolving space.

  10. Anatomy Of A Winning Channel Program
    3/20/2013

    Zebra listens and PartnersFirst® delivers for their channel