Magazine Article


Become A Cloud Backup Strategist

January 17, 2012

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By Jay McCall, Business Solutions magazine.

According to SMB-focused research firm Techaisle, nearly one in four U.S.-based SMB companies was using some form of cloud computing at the end of 2011, and storage and security were the two services leading the way. What's more, cloud usage among SMBs is predicted to experience a 12% CAGR (compound annual growth rate) until 2015. I spoke with five industry experts who each agreed with Techaisle's statement and shared their advice regarding where cloud computing fits into a BDR offering. Additionally, they shared the primary objections you need to expect when selling cloud backup solutions and a couple of important pitfalls you'll want to avoid.

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