AVG SMB Market Landscape Report 2011

The quantitative survey was conducted online, with a remit of exploring the SMB IT security software market landscape. Along with revisiting the 2010 key metrics in order to understand how the market has changed in the past 12 months (size, spend, attitudes), there were also several new areas explored around the use of emerging technology and the implications for IT security. 1,000 interviews were conducted in the USA and UK during August 2011. Individual respondents were senior business decision makers responsible for IT purchasing decisions.

All data referenced in this paper is sourced from this study.