BlueStar Signs Distribution Agreement With Samsung Electronics America

Global Technology Solutions Distributor to Offer Samsung Enterprise Tablets and Digital Signage

Hebron, Ky. BlueStar, a leading global distributor of ADC, Mobility, Point-of-Sale (PoS), RFID, Digital Signage, and Security technology solutions, has signed an agreement with Samsung Electronics America to distribute its enterprise tablets and digital signage in the United States.

BlueStar's initial product lineup will encompass all Samsung tablets for enterprise applications - including the Samsung Galaxy Tab A and the business-rugged Tab Active - as well as Samsung Smart Signage commercial displays. These tools can help channel partners expand their own product offering for end-users across a range of vertical markets, such as hospitality, government, retail, and healthcare, and offer secure, interoperable solutions for payment industries.

"Samsung brings years of experience and industry leading products to our channel," said BlueStar's Vice President of Sales Rob Dorsey. "Samsung Large Format Displays and Tablets will take our Digital Signage and Mobility practices to the next level. We are excited to add them to our lineup and are looking forward to the growth they will bring for both our long-term and new partners."

Samsung's diverse portfolio of Galaxy Tablets can be used to help transform business processes, improve workflow efficiencies and achieve customer engagement goals across a range of vertical markets and industries. Models feature enterprise-ready security through Samsung's KNOX defense-grade mobile security platform and portfolio of security solutions, as well as a community of MDM partners that enable businesses to integrate Samsung tablets into their business processes with confidence. Combining BlueStar's expertise with Samsung enterprise-ready tablets will drive new solutions that address business demands and are tailor-made for the vertical marketplace.

In addition to mobile technology, Samsung is a market leader with a legacy in providing best-in-breed commercial display technology. Its lineup of solutions for a broad range of digital signage environments helps businesses create meaningful engagement and interaction with their customers across several industries including retail, quick service restaurant, higher education, healthcare and entertainment.

"BlueStar is a natural fit as a Samsung distributor given our shared focus on driving new opportunities for businesses to improve how they are transacting and communicating with customers," said Greg Taylor, Vice President of Enterprise Sales, Samsung Business. "We're excited to leverage BlueStar's expertise, particularly with data capture at point-of-sale in the retail market, as well as its vertical market specialization, to continue giving businesses smarter, more dynamic solutions that increase productivity and grow sales."

BlueStar Digital Signage Solutions Initiative was designed to meet the needs of the growing cross-vertical segment that includes POS, ADC, Security and RFID. Already a leader in mobile enterprise technology solutions for more than 20 years, BlueStar continues to expand support for channel partners in mobile Point-of-Sale (mPoS) and other evolving mobile technologies.

About BlueStar
BlueStar is the leading global distributor of solutions-based ADC, Mobility, Point-of-Sale, RFID, Digital Signage, and Security technology. BlueStar works exclusively with value-added resellers, providing them with complete solutions, business development and marketing support. The company brings unequaled expertise to the market, offers award-winning technical support and is an authorized service center for a growing number of manufacturers. BlueStar is the exclusive distributor for the In-a-Box Solutions Series, delivering hardware, software and critical accessories in one bundle with technology solutions across all verticals. For more information, visit www.bluestarinc.com.

About Samsung Electronics America
Headquartered in Ridgefield Park, NJ, Samsung Electronics America, Inc. (SEA), is a recognized innovation leader in consumer electronics design and technology. A wholly owned subsidiary of Samsung Electronics Co., Ltd., SEA delivers a broad range of digital consumer electronics, mobile products and wearables, wireless infrastructure, IT and home appliance products. Samsung is the market leader for HDTVs in the U.S and one of America's fastest growing home appliance brands. For more information, visit www.samsung.com

About Samsung Business
As a global leader in enterprise mobility and information technology, Samsung Business provides a diverse portfolio of enterprise technologies from smartphones to wearables, tablets, digital displays, hospitality TVs, printers and medical diagnostic equipment. We are committed to putting the business customer at the core of everything we do by delivering comprehensive products, solutions and services across diverse industries including retail, healthcare, hospitality, education and government. Samsung Business is committed to helping customers realize the promise of a digital business. For more information, visit samsung.com/business.