News | December 15, 2011

Bluestar To Provide Bundled POS Solutions From HP And Retail Pro

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BlueStar, Inc., a leading global distributor of ADC, Mobility, Point-of-Sale, RFID, Digital Signage, and Security technology solutions is pleased to announce the newest addition to their ongoing Point of Sale initiative: single-SKU bundled solutions together with Retail Pro and HP. BlueStar's initial launch will include discounted pricing on these solutions to any existing and NEW Retail Pro dealers. Custom configuation services and exclusive marketing services through BlueStar's FUSION program will also be available to Retail Pro dealers. Together, Retail Pro and HP will offer specialty retailers and resellers solutions for managing operations more efficiently and effectively.

"Retail Pro performs optimally with HP's retail hardened systems, and as a result HP's retail solutions are the centerpiece of Retail Pro's POS strategy," said Mike Bishop, Retail Pro's Vice President of Business Development. "So, it's essential that we teamed up with the leading solutions-based distributor of HP systems, BlueStar, to ensure that our worldwide network of resellers can fill their HP orders quickly and efficiently."

By teaming with Retail Pro and HP, BlueStar ensures retailers receive unparalleled experience, support and innovation for POS solutions. As a global leader in comprehensive retail point of sale software, Retail Pro's flexible solutions help retailers gain greater insight into and control of their operations every minute of every day. As the world's largest technology company, HP is able to offer truly innovative and reliable hardware solutions delivering the flexibility and scalability retailers need.

"Retail Pro and HP are two of the strongest and fastest growing names in Retail today," said Jason R. Firment, Point of Sale Solutions Director at BlueStar. "BlueStar's ability to bring this solution together for our customers provides a great opportunity for them to save time and money. This exclusive solution continues our tradition of offering true value-added solutions to our partners."

The collaborative partnership between these companies offers best-in-class solutions to retailers for a more profitable bottom line. And for resellers, this combination offers a more flexible, affordable way to provide customers a one-stop solution tailored to their business needs. From enhancing the customer experience across multiple channels, to understanding customer behavior and securely managing data, the power of the BlueStar, Retail Pro and HP partnership empowers specialty retailers, as well as BlueStar partners, to find the right solution to fit their business.

About Retail Pro
Retail Pro International, LLC is a global leader in Point of Sale, Store Operations, Merchandising, Planning, Business Intelligence, and Payment Processing software applications for the specialty retail industry. For over 20 years, Retail Pro has enabled specialty retailers to achieve their full potential through a unique, scalable, reliable, and highly customizable retail management solution. Retail Pro has established itself as a trusted solution for today's specialty retailers worldwide. The solution is delivered through a global network of business partners to over 84 countries, translated in 18 languages.

About HP
HP is a technology company that operates in more than 170 countries around the world, exploring how technology and services can help people and companies address their problems and challenges, and realize their possibilities, aspirations and dreams. HP offers consumers a wide range of products and services from digital photography to digital entertainment and from computing to home printing. Founded in 1939, HP is among the world's largest IT companies, with revenue totaling $114.6B for the four fiscal quarters ended Jan. 31, 2009. For more information, visit HP at BlueStar.

About Bluestar
BlueStar is the leading global distributor of solutions-based ADC, Mobility, Point-of-Sale, RFID, Digital Signage, and Security solutions. BlueStar works exclusively with value-added resellers, providing them with complete solutions, business development and marketing support. The company brings unequaled expertise to the market, offers award-winning technical support and is an authorized service center for a growing number of manufacturers. BlueStar is the exclusive distributor for the In-a-Box Solutions Series, delivering hardware, software and critical accessories in one bundle with technology solutions across all verticals.

SOURCE: BlueStar, Inc.