Magazine Article | October 13, 2015

Defeat Online Bar Code Label Competitors With Service, Expertise

By The Business Solutions Network

This AIDC solutions provider’s double-digit growth is a direct result of combining industry expertise with 24/7 service and differentiating itself from online resellers.

The face of the IT channel has changed dramatically over the past 10 years, especially as the global economy and the age of online shopping have made price shopping and procurement so convenient. Automatic identification and data collection (AIDC) solution provider Texas Barcode Systems got its start several years before the dot-com era, but it’s been able to adapt its business and has continued to enjoy double-digit growth, despite the threats of online resellers. According to company President and CEO David Edwards, finding ways to provide customers with the kind of value they can’t get from a commodity reseller is the key to thriving in this industry.

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