Case Study | March 31, 2014

Fuzziwig's Candy Factory Experiences Sweet Success With Gift Card Solution

Source: Mercury Payment Systems
Fuzziwig's Candy Factory

Fuzziwig's Candy Factory has 64 stores in 23 states specializing in everything sweet.

The Challenge

  • Paper certificates are easy to duplicate and lose track of
  • Lost revenue, ie: employee gave away certificates to friends
  • Offer a product that also appeals to adults.

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