Mistakes To Avoid When Building Your Sales Team

By Alex Rogers, CEO, CharTec

By Alex Rogers, CEO, CharTec

How long have you kept your salesperson without closing any deals? 6 months? 9 months? A year?

At every CharTec Academy, I ask technology business owners this same question and get the same answer. Allowing salespeople to drag on with excuses and promises is the norm for technology companies. Owners get caught up in the money. They’ve put a lot of time and resources into this person and struggle with starting over from scratch. What if they turn everything around next month and start to deliver? What if you miss out on a good thing? Unfortunately, ‘what if’ will never turn your sales dud into a sales stud, especially if you make one of these fatal mistakes.