News | March 16, 2015

Recruitment Of Resellers For ‘Retail Realm Essentials Powered By Microsoft Dynamics' To Continue At Convergence In Atlanta March 16-19, 2015

The Partner Account Managers at Retail Realm HQ in California have been kept on their toes, since the launch announcement of “Retail Realm Essentials powered by Microsoft Dynamics”, given the unprecedented volume of enquiries as potential Resellers fight to get on board. “Nevertheless our recruitment drive continues apace with us taking it to Convergence in Atlanta – booth #248”, explains Retail Realm Chairman, Afshin Alikhani, “When taking a new product like Retail Realm Essentials global – and our goal is that it should eventually be available in all 36 jurisdictions where the full Microsoft Dynamics AX is currently localized – then the task at hand is enormous and the territory to be covered, vast. Convergence will be an excellent recruiting ground since potential Resellers for Retail Realm Essentials are not restricted to those with RMS or even AX experience; but those with backgrounds in NAV, GP, SL and with strong software knowledge and good retail pedigree are all excellent candidates.”

The new “Retail Realm Essentials powered by Microsoft Dynamics” solution, is Microsoft’s latest addition to its portfolio of retail management systems and underlines Microsoft’s commitment to the SMB retail sector. Based on the powerful Microsoft Dynamics AX platform, it boasts an entirely retail-centric configuration providing all the functionality required to run retail operations with those aspects of AX which are not required by retailers “switched off”! It is, however, scalable to embrace the needs of any expanding retail business; with the option available to eventually activate the full Microsoft Dynamics AX capabilities once an organization’s expansion and development requires it. Retail Realm’s retail sector knowledge and retail technology know-how were harnessed in the delivery of this product with its development team working in close collaboration with Microsoft Dynamics’ retail specialists, to bring the product to market. Most notably, Retail Realm’s famed add-ons and enhancements, which fine tune many of the Microsoft Dynamics’ retail sector products, come embedded in Retail Realm Essentials as standard. Retail Realm will also, in keeping with its philosophy for providing end to end solutions, continue to develop enhancements, add-ons and integrations to third party solutions that extend the features/functionalities of the core Retail Realm Essentials product.

Following the announcement of the planned “Retail Realm Essentials powered by Microsoft Dynamics” go to market schedule, a flurry of training activity has ensued with courses delivered by Retail Realm’s Training Division in locations as far flung as Napa (California), Dubai (UAE), Sydney (Australia), Fort Lauderdale (Florida), Mexico and, most recently, Atlanta, just prior to the start of Convergence. Any potential Resellers/Partners (including currently certified “AX for Retail” Partners and Resellers) need to be aware that they too will need training and accreditation to sell this product. A training calendar, which lists courses scheduled in locations all over the world, is now accessible at www.rrdisti.com with the facility offered to book places on the spot. Training dates and locations are being added to/updated on an ongoing basis, and interested parties are encouraged to check back with the website, from time to time, to find the course most easily accessible to them.

Noteworthy, also, is the fact that Retail Realm sells its product portfolio exclusively through its Certified Reseller base; believing that its Resellers are paramount to ensuring maximum sales growth. Apart from providing training and certification programs (as previously described) it partners with its Resellers from deployment to after-sales support. A true Value Added Distributor, it administers the channel, generates leads with marketing campaigns, provides customized programming, and adds value to the channel. This partnership approach with Resellers and the value it adds to its core Microsoft Retail products are exemplified at Convergence itself. Retail Realm is sharing its stand with New West Technologies (one of the first Resellers in the world to attain Certified Reseller status for Retail Realm Essentials) who will be demonstrating Retail Realm Essentials and Shift4 with whom it partnered to develop an integration to the renowned payment gateway for both Microsoft AX for Retail and Retail Realm Essentials.

About Retail Realm
For almost two decades multinational company, Retail Realm has specialized in creating and managing a portfolio of vertical business software solutions that are marketed worldwide through a community of resellers. Retail Realm is a leading distributor of Microsoft Dynamics Retail Management System (RMS), Microsoft Dynamics AX for Retail and the newly announced “Retail Realm Essentials powered by Microsoft Dynamics”. The company has also adopted additional add-ons and stand-alone products developed by leading companies that enhance or integrate with RMS and/or Microsoft Dynamics AX for Retail. For more information, visit www.rrdisti.com.

Source: Retail Realm