News | January 12, 2011

SATO Introduces The TG3 Series Printers For Retail Applications

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Higher performance printing for short to medium batch and demand print runs

SATO, a leader in barcode printing, labeling, and EPC/RFID solutions, announced recently the introduction of its new TG3 Series printers. Designed and built especially for retail industry applications, the TG3 is ideal for tagging and labeling apparel, accessories, housewares, furnishings and much more.

The TG3 Series thermal and direct thermal printers enable retailers to create brand identity awareness by producing high quality, attractive tags that may include brand name, brand logo, brand tagline, product ID, company URL, etc. Also, users can create tags or labels to display important and functional product information such as price, price markdowns, inventory clearance items, product SKU and PLU, product origin, and size/style/gender ID.

The TG3 Series features an automated print-cut-stack function for hassle-free printing, separation of tags for batch printing (by cutting the first tag longer or using the ink ribbon mechanism to place an ink mark on the side of each batch separator tag), energy-saving LCD display, precision cutting of tags/labels, and the ability to perform standalone printing using the optional keypad.

High speed printing up to 10 ips (inches per second), support for tags up to 0.33mm thick, a large user-friendly LCD display, and a variety of plug-in interface cards including USB, LAN, WLAN, Parallel, and RS-23C2 (Serial) are important additional features of the TG3 Series.

"Once again SATO's focus on innovation creates an affordable and feature rich solution to facilitate in-house markdowns and in-store promotions," said Gary Krause, SATO America's Director of Marketing. "Studies have shown that nearly 40% of retailers now facilitate their mark down needs manually with hand written markings and some dedicate sales floor staff to this task. Manual markings are not a visually pleasing procedure. They diminish the stores branding and increase the potential for employee mistakes and loss in profitability. SATO's new TG3 Series will help retailers enhance the customer experience and allow for accurate inventory management, sales accuracy, and improved employee productivity."

The SATO TG3 Series – Delivering Best-In-Class for speed, performance, and value. SATO – leading the way with fully-functional, cost-effective printing solutions.

About SATO
SATO is a pioneer and leading global provider of integrated Automatic Identification and Data Collection solutions that leverage barcode and RFID technologies. SATO manufactures innovative, reliable auto-identification systems and offers complete solutions to businesses by integrating hardware, software, media supplies and maintenance services. Customers rely on SATO for accuracy, labor and resource savings helping to preserve the environment.

Founded in 1940, SATO is publicly listed on the first section of Tokyo Stock Exchange in Japan. It has sales and support offices in over 20 countries and is represented globally through a world-class network of partners. For the fiscal year ended March 31, 2010, it reported revenues of JPY 74,917 million (US$ 807M).

SOURCE: SATO America, Inc.