News | May 4, 2010

Small Business Takes To The Cloud

Survey Highlights Information Storage, Sharing and Security Requirements of Small and Medium Sized Businesses

KineticD™, the cloud storage and remote access service designed especially for small businesses, recently announced the results of a survey revealing specific needs of small and medium-sized businesses (SMBs) to store, access and protect digital assets. The survey results demonstrate that SMBs require backup services that are extremely easy to use, reliable and include security and collaboration capabilities. The study showed that prior to using an online backup service only 8 percent of users backed up their data at least once a month and 23 percent claimed they never did back ups at all.

The survey was conducted for the company by Riverdale Partners, and included over 1,000 online storage customers from North America, Europe and Asia. Survey respondents represented a diverse range of industries and highlighted a range of cloud storage benefits for SMBs concerned about digital business assets. Topics included in the survey ranged from more efficient data backups and faster recovery to secure remote access for an increasingly mobile work force.

The Survey Highlights Include:

  • 77 percent did not store backups in a secure offsite location prior to using the online service
  • 57 percent of respondents have had a data issue or loss and been able to use the online storage service to recover their data
  • 42 percent of respondents have a requirement for the ability to remotely access their PCs and collaborate with others on important files
  • 64 percent of respondents said that the online service reduces their worries and lets them focus on their business

"Gartner recently predicted that a fifth of businesses are likely to get rid of their IT infrastructure - not large businesses with data centers, but small and medium companies and startups," said Jamie Brenzel, CEO of KineticD. "Cloud computing services are on the verge of becoming mainstream for small and mid-size businesses who cannot afford the overhead of an IT infrastructure. Many of these organizations are realizing that there is no need to build a data center when you can have access to someone else's. Online backup and storage services that use secure and reliable cloud storage is the way of the future, especially for SMBs."

About KineticD
KineticD (Powered by Data Deposit Box) sets a new standard by providing small and mid-sized businesses (SMBs) with the same level of service and protection for irreplaceable digital assets that large enterprises enjoy. It delivers comprehensive solutions that enable SMBs to continuously backup, restore, access, and share information online from any location. Its agile, cloud-based services are specifically designed for SMBs that want to activate their digital assets and more efficiently share and collaborate through improved access to information. Founded in 2002, the company's industry-acclaimed Data Deposit Box product delivers advanced, patented technology that is used daily by over 40,000 customers, and is supported around the world through an extensive partner network. KineticD delivers powerful online solutions that are simple to use, affordable, secure and accessible no matter where your business takes you. For more information, visit www.kineticd.com.

SOURCE: KineticD

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