DonateWiseNOW is a first-to-market technology enabling micro-donations during card transactions at the POS for SMB merchants. For software developers, this functionality is a way to differentiate and earn additional recurring revenue from donations made.
What makes DonateWiseNow unique?
DonateWiseNow (DWN) is a first-to-market technology enabling micro-donations during card transactions at the point of sale. It is specifically built for small and mid-size merchants. Currently large retailers enable donations at the POS with a focus on one charity, and varying degrees of signature pad capability. With DWN, merchants can choose to lodge up to 9 charities on the signature pad and easily rotate the choice to avoid donor fatigue. The signature pad enables discreet donations with no solicitation required by employees.
Consumers can donate a small amount such as $1 or $3, or ‘round-up’ their purchase amount. DonateWiseNow is registered and bonded in all 50 states as an authorized third party fundraiser- a requirement for cause-related marketing endeavors. Any charity a merchant would like to support can be added as long as they are a reputable 501(c)3. DonateWiseNow is scalable across the country through both stand- alone terminals and integrated solutions.
The offering includes a completely transparent portal for Non-Profit Organizations (NPO’s) to view exactly where there donations are coming from by merchant and geographic area. The Merchant can track through their own Admin Portal the volume, merchants, and donation rates by card type.
To even further enhance the offering, community-minded merchants can choose to offer Green Receipts. Consumers can choose whether to receive a printed receipt or not. If not, they are able to track their receipts and donations online at www.planetreceipt.com. Merchants in turn can track receipts online for chargebacks.
What are some benefits to merchants?
Why should software developers integrate DonateWise into their software?
What SDK options are available to software developers and how long does integration take?
What are some example retail niches that could find DonateWiseNow appealing?
Any small to mid-size merchant will find value in raising funds for their favorite or local charities. Some retail industries that might draw a more emotional and productive response to giving would be those that serve consumers who are, or stores that are themselves, very empathetic toward animals and children. For example:
Medical – Pediatric specialties
Ladies – ladies fashion, Hair, Nails, Spa’s etc.
Pets – Including Vets, boarding, adoption, conservancy, preservation, etc.