Q&A | August 1, 2014

4 Steps In A Successful Managed Services Sales Process

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Bernadette Wilson

By Bernadette Wilson, associate editor, Business Solutions magazine
Follow Me On Twitter @bernadeditor

Managed Services Sales Process

There can be common steps in a basic sales cycle for most businesses, but when you are selling managed IT services, a successful sales process reflects how this business model provides benefits to your customers.

Mark Sokol, director of marketing for ConnectWise explains some of these benefits: “Instead of the ‘break-fix’ model — which as the name implies, when something breaks your clients have to hire you to fix it — managed services are proactive, which allows you to monitor and manage issues before anything ever actually breaks.”

He provides four steps to include in your sales process that will highlight the benefits of the model and can put you on the path to closing the sale.

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