News | July 31, 2012

Tarmin Launches OverDrive Channel Partner Program

Company offers highly competitive margins, SPIFs to drive sales of GridBank comprehensive data management platform

Tarmin, Inc., a leading provider of cloud-optimized data management and storage technologies, recently announced the launch of the Tarmin OverDrive Program (TOP), established to provide resellers with the opportunity to help clients effectively manage their geographically dispersed data, lower costs, achieve compliance and gain insights from their information.

The launch of TOP ensures that channel partners with strong storage practices are well positioned to deliver next-generation capabilities to their clients. With the storage software market expected to grow to $25B in 2015, the opportunities to drive significant incremental sales and achieve higher profit margins through the delivery of Tarmin’s GridBank software suite to customers looking to optimize their storage, control their risks and better understand their information have never been greater.

TOP offers Tarmin partners significant incremental sales opportunities with a terabyte-based licensing model that provides a continuous revenue stream, adds higher value and margins through the combination of GridBank with hardware and services, and the ability to deliver broader functionalities to existing clients while penetrating new market opportunities.

“We see that going forward with Tarmin GridBank can help us ensure that customers keep ahead of their fast growing data, said John Thome Jr., Vice President of Sales of Chi Corporation. “GridBank has a very exciting range of abilities that positively improve the whole storage value chain. It’s a huge win for the customer and we are very pleased to add GridBank to our portfolio of offerings.”

"Our philosophy is to integrate best-of-breed technologies from our partners that will help us build tailored solutions that fit the particular storage networking and retrieval needs of our customers," said Barry Griffiths, CEO of Network Attached Storage Ltd. “This approach ensures that we are always offering the most comprehensive and cost-effective packages and maximizing sales opportunities. The beauty of a solution like Tarmin's GridBank is that it is hardware independent, enabling organisations like us to provide flexible archive solutions without our customers being locked into a single vendor's hardware range."

"Our partners are critical to our customer’s business success by allowing us to provide innovation and insight to ensure customer technology requirements are always met," said Bernie Boyce, Managing Director of Eurotech Computer Services Ltd. "Our customers in the oil and gas industry expect exacting computer technology to fulfill their demanding data requirements. Working with Tarmin ensures that we meet our mandate to provide critical storage software as part of our product portfolio in the easiest, most collaborative manner possible."

GridBank can be implemented in a broad range of use case requirement, including:
• Email, file and object storage
• Storage management
• Hybrid cloud storage
• Backup replacement
• Geographically distributed data
• Big Data Middleware

"As a company that is 100 percent channel focused, Tarmin is committed to the success of its partners by providing them with the tools and resources they need. We empower our partners to gain a sales advantage over their competitors and drive higher profit margins through the delivery of a cutting-edge data management and storage software solution," said Shahbaz Ali, President and CEO of Tarmin. "By launching the Tarmin OverDrive Program, we are ensuring that our partners share in the success of the GridBank Data Management Platform while helping their customers store, control and understand their fast-growing unstructured data repositories."

The GridBank family of products addresses the key challenges faced by organizations seeking to better manage their existing mixed infrastructures or build their own modern multi-site, petabyte-scale, geographically distributed data repositories. It provides highly available, application aware access to information for users in pursuit of improved business operational efficiencies, strategic new undertakings, proactive responses to increased compliance mandates and analytic insight requirements. GridBank empowers clients to lower costs and take benefit from its rich management capabilities for storing enterprise scale workloads, as well as its information governance framework for controlling risk and its big data analytic functionality for understanding information.

Tarmin’s TOP partners receive a dedicated channel representative, co-marketing activities and market development funds, intensive training to help them quickly begin selling, pre- and post-sales technical resources and support, and pre-qualified leads to help maximize business opportunities.

Resellers interested in partnering with Tarmin as part of TOP can contact the company at http://www.tarmin.com/partners/partner-program/partner-with-tarmin.

About Tarmin
Tarmin Inc. is a leading provider of unstructured data management solutions designed for enterprise infrastructure and applications. Tarmin GridBank enables clients to meet the unprecedented challenges presented by big data as the costs associated with regulatory, legal and commercial risks of storing and maintaining this data escalate. Tarmin software removes the pain points of managing vast data flows and empowers organizations across industries to better store, control and understand their fast-growing, geographically dispersed unstructured data repositories. Tarmin’s GridBank Data Management Platform is an integrated solution that blurs the line between infrastructure and applications to deliver the comprehensive scope, power and elasticity required to successfully address the challenges of unprecedented data growth, while achieving lower costs and improving the total management of vital business data and information.

SOURCE: Tarmin Inc.

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