Top 5 Reasons Why CFOs Are Concerned About Backup
By Chris Schin, VP of Products, Zetta.net
The CFO these days is far more than just a bean counter.
“I really don’t spend a lot of time on the financial numbers anymore,” Gale Sommers CFO of Professional Warranty Service Corporation told Forbes magazine last summer. “I’m mostly focused on operations and strategic planning.”
CFOs Shift From Numbers To Strategy
He is far from unique. According to a survey of Fortune 1000 CFOs taken by Consero Group at its 2014 CFO Conference: “Sixty-three percent of the CFOs surveyed also rated strategic management as a higher priority than performance management in the next 12 months, which seems to signal a continuing shift in the role of CFOs from numbers to strategy.”
80% Focused On Long-Term Growth
The survey also reflected that CFOs are taking a longer-term view of their business’s health, rather than just finding ways to cut costs: “In addition to risk, 84 percent of CFOs will be focused mainly on long-term growth versus short-term cost-reduction in the coming year, which may be a sign of an improving business climate.”
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