Trace3 To Report Record Sales And Profits In 2015

Key company initiatives drive accelerated market expansion, record sales and profitability

Trace3, a pioneer in digital business transformation, announced recently that the company is on track to reach a record $500M in annual sales in 2015, representing more than 20 percent growth over the prior year. In addition, 2015 sales to-date continue to accelerate, setting new monthly revenue and profitability records for the company. Revenue per employee also continues to grow at approximately $1.7M with less than 300 employees.

During the past year, Trace3 has continued to streamline its operations, simplify the company’s reporting structure and reinvent and redefine the traditional VAR model as companies increasingly seek a business transformation partner rather than a traditional VAR or system integrator. When Tyler Beecher, Chief Executive Officer of Trace3, took the helm in August 2014, he set a new course for the company, which included introducing a range of consulting practices.

Under Mr. Beecher’s leadership, Trace3 has evolved into a full-service partner for IT services, with expertise in big data, cloud computing, and datacenter infrastructure implementations. New innovative solutions include Trace3’s VC briefing program and Big Data Envisioning solutions, which have built significant traction in the past year and continue to add significant strategic value to its customers.

“In the past year, we have made a number of transformational changes at Trace3 that position us for accelerated growth and profitability,” said Mr. Beecher. “The CIO today is charged with adopting technology to solve a range of business problems that extend far beyond technology itself, and we have focused our go-to-market strategy around empowering the CIO with the technology and leadership tools needed to make a positive business impact. Specifically, we’ve invested in new practice areas that add strategic value to our clients, create new sources of revenue for our business and build increased customer satisfaction and employee retention.”

Katy Ring, Research Director of IT Services for 451 Research, said, “Trace3 remains a fascinating example of a VAR that has seized the opportunity to transform itself into a consulting-led organization as the only really credible way to become a trusted business partner for its clients.”

Customers Wins
Trace3 has steadily grown its customer base to more than 2,000 globally recognized companies, acquiring more CXO client relationships in the last 2 years than in the previous 10 years combined. Significant new customer wins include a variety of Fortune 500 companies such as Vizio, Nordstrom and Verizon Wireless, which rely on Trace3 for a variety of services and solutions designed to move their business forward.

Innovative Solutions
Under the leadership of Chief Innovation Officer Chad Cardenas, Trace3 launched the VC Briefing Program in early 2013. Since inception the program has grown to include more than 150 CIOs from the Global 2000 and has become a tremendous success, expanding to the top venture capital firms in Silicon Valley. VC briefings bring together clients, venture capitalists and entrepreneurs, empowering CIOs to transform their business by giving them access to the future of technology in a way that is completely customized to their individual needs.

The company also completed a number of Cloud and Big Data Envisioning engagements in the past year since inception. The innovative consulting engagements provide an end-to-end solution based on the company's services methodology framework and big data design pattern to provide the best possible platform design with a transition roadmap.

New Appointments
Tony Bushell was recently promoted to Executive Vice President – Engineering at Trace3. He continues to build a world-class services and consulting practice, which represents one of the most significant areas of future growth for the business.

Mike Fitzgerald recently joined the company as Vice President of Sales, bringing more 19 years of experience serving a diverse set of customer across the Service Provider, Enterprise and Commercial markets. Mr. Fitzgerald is a strategic sales leader with a proven track record of building and motivating highly talented teams.

Evolve
Trace3's annual technology conference and leadership event, Evolve, this year hosted 700 executives from across the country, marking a 40% jump in attendance over the prior year.

About Trace3
Trace3, a pioneer in business transformation solutions, empowers organizations to lead their market categories by keeping pace with the rapid changes in IT innovation. Trace3 works with clients on specific business initiatives to maximize growth by leveraging the latest in cloud, big data and IT infrastructure technologies, while also focusing on improvements to organizational health. Over a decade-plus in business, Trace3 has developed a unique ability to deliver optimal solutions that unify people, processes and technologies. Today, more than 2,500 globally recognized companies’ partner with Trace3 to stay relevant and innovative in today’s highly competitive market. For more information, visit www.Trace3.com.