By Stacey Finley Tappin, Vice President, Sales & Marketing, Apriva
For Years, Merchant Service Providers Have Been Hindered By Tough Competition and Tight Margins. Will Offering Mobile POS Technology Get Providers Back into the Fast Lane?
Merchant acquirers and independent sales organizations (ISOs) have seen a lot of innovation over the years. Point-of-sale terminals have evolved from clunky, cumbersome machines into slick devices. Back office systems keep track of multitudes of transactions, and deliver relevant data in digestible and actionable chunks. And the speed of transactions has quickly accelerated to the point where payments are approved before consumers can notice.
But while these innovations have all made the mechanics of payment faster and seamless—certainly a noble act—does providing payment services in today’s environment translate into a compelling and profitable business for the solution provider?
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