Why Interest In Multifactor Authentication Is Growing Among Your Customers — And The Channel
SMS PASSCODE, which offers adaptive multifactor authentication to secure remote access to a network, reports demand is building for security solutions, along with growth in its channel partner program.
Henrik Jeberg, managing director of SMS PASSCODE, explains, “Customers are increasingly expressing concerns over their IT security. Solutions that might have been state of the art only a few years ago, are no longer considered safe, and the first intelligent response is to look at how systems are accessed. Simple user-ID/password access control is not enough, so customers are looking to implement solutions that will add an extra layer of protection.”
Jeberg says studies indicate that 30 percent of enterprises will use contextual authentication for workforce remote access by 2016. “The rapid rise of identity theft and related fraud creates a huge opportunity for SMS PASSCODE and our partners to protect end users, as customer demand for adaptive authentication solutions is growing rapidly. Partnering with SMS PASSCODE means that the channel will address a growing need with their customers,” Jeberg points out.
According to a press release, SMS PASSCODE provides integration to remote access systems and cloud applications for a secure login. It takes advantage of contextual information — such as login behavior patterns and geo-location — to assess the threat level and automatically adjust the level of user authentication needed.
The release adds that hackers are not just targeting Fortune 500 companies; they are actively targeting small and medium-sized companies. Jeberg says SMS Passcode is implemented, scaled, and managed easily, and it integrates out of the box with all relevant remote access vendors, like Citrix, Microsoft, Cisco, and VMware. In addition, the pricing model makes the solution accessible to businesses of all sizes.
“SMS passcode’s commitment to a strict channel focused business model, makes it risk free to include SMS passcode in the product portfolio,” says Jeberg. “High margins and superior pre- and after sales support makes it attractive in a market where the SMB channel sees its margins eroded by most large vendors.”