FDA and Social Media - How to Promote your Products Using Web 2.0 in Compliance with FDA and FTC Laws and Regulations

June 24, 2013 - Palo Alto CA US

ComplianceOnline

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PROMOTION AND ADVERTISING How do FDA and FTC regulations govern social media? How is Web 2.0 advertising and promotion different than more standard channels like print, TV and radio? What is the current regulatory environment like? What is government concerned about? Are the claims you are making about your products in compliance with FDA and FTC regulations? Are you misbranding and/or adulterating your products because of the claims you are making or the manner you are making them? Are you meeting the FDA guidance, “Responding to Unsolicited Requests for Off-Label Information About Prescription Drugs and Medical Devices”? FDA COMPLIANCE AND ENFORCEMENT If you are using social media improperly, then you are probably violating FDA and/or FTC laws and regulations. How do you go about remedying such issues? What is your exposure? The government does not care if “everyone else is doing it.” If you are violating the law, sooner or later, FDA will come knocking. How the government finds out about your conduct (competitors, social media, company website, distributor conduct, etc.)

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