ECM Executive Commentary

  1. How To Identify An Ideal Channel Program
    9/10/2014

    As most businesses develop and expand, their lists of partnerships and alliances expand as well. This is not a coincidence. Part of a business’ growth potential comes in its ability to profit from successful channel partner relationships. However, a key component of this strategy is the symbiotic nature of these arrangements. A vendor’s business only benefits if its channel partner does, and the channel partner will benefit the most from the relationship if the vendor puts the time into making it a competitive reseller. So, it’s in everyone’s best interest to prepare the partners to maximize their potential. As a channel partner, how can you spot these programs? It all comes down which vendors offer the proper training.

  2. Why You Should Charge Your Customers More
    9/3/2014

    Whether you provide conventional IT, cloud backup services, professional automation packages or high tech security, you can and should charge your customers more than you currently do.

  3. What Keeps CIOs/CSOs Awake At Night?
    8/29/2014

    In today’s business climate, the only thing faster than the rapid pace of business might be the even faster pace of technology. As a trusted solutions provider the more you can talk technology and business with a CIO, the more success you’re going to have. With that in mind, here’s a look at four technologies that keep CIOs awake at night, and how you can help them rest easy.

  4. Ask Coach: How Do I Establish Credibility As A Leader?
    8/27/2014

    How do I establish my credibility as a leader to execute on the change that folks want to see happen?

  5. From Peer Power: M&A As A Growth Strategy
    8/22/2014

    Without a doubt, one of the hottest growth tactics in the IT market right now is the use of  mergers and acquisitions (M&A) as a strategy. Having done seven of these transactions during the time I owned an MSP, there is no doubt that I’m a believer in the tactic as a great approach to growth. 

  6. Hiring In The IT Channel: Finding People With The Right Skills Is Just The Beginning
    8/21/2014

    Recently, I was having lunch with the CEO of an IT security company and we were talking about what she really needs in IT staff.  “Let me tell you what I don’t need,” she said. “I don’t need somebody who will work 9:00 to 5:00 and go home thinking that his or her day is done.  I don’t need somebody who is going to hide behind a computer. What I do need are people who will give everything they have to my company and my end clients.”

  7. Sales Is Still A Numbers Game
    8/21/2014

    But, the numbers that you need to monitor and measure have changed dramatically, and I do mean dramatically. Back in my early days of selling for IBM, one of our management's mantra was “calls plus presentations equals sales,” and that worked.

  8. Channel Sales Vendor/Partner Relationships: What Vendors Want (Part 3)
    8/19/2014

    It’s not love at first sight. It is all about the relationship between the vendor and the partner if a channel sales partnership is to be successful. A better understanding of what a vendor expects from a partner helps the solution provider make well informed and prudent business decisions that have a positive and profitable impact on their organization.

  9. Advice After The Joplin Tornado: Put A Disaster Recovery In Place Now
    8/19/2014

    Late in the afternoon on May 22, 2011, an EF5 tornado tore a mile-wide swath through the southern part of Joplin, Missouri. It was the deadliest tornado in the U.S. since 1947 and has proven to be the costliest single tornado in U.S. history with more than $2.2 billion in insurance payouts.

  10. Does Your Brand Translate From Traditional To Online Media?
    8/14/2014

    As consumers move toward digital media for brand information, it’s the perfect time to reassess how a brand translates from traditional media to online media. A consumer’s opinion about any brand is shaped from the moment they enter the brand search term, or related keywords in any search engine — such as Google or Yahoo. The impact of these search results on the consumer perception of the brand is known as Search Perception Impact (SPI).

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