White Papers & Case Studies

  1. The Marketing Automation Playbook
    8/7/2014

    What first began as a buzz term introduced in 1980, the concept of marketing automation has grown from being utilized by few to becoming optimized for many. Hitting its peak in 2004 and suffering from a slight decline after the 2008 recession, marketing automation is back on the up and up and revolutionizing the way that we do business.

  2. SIP Phones Explained
    7/28/2014

    What is a SIP Phone? Manufacturers, vendors and service providers describe the Session Initiation Protocol (SIP) as if it were the foremost technical solution for Voice over IP (VoIP). It does have numerous benefits; SIP brings enhanced VoIP and powers other technologies such as SIP phones and SIP trunks. Understanding SIP and the uses for business allows users to make the greatest gains.

  3. Selecting The Right SIP Phone For Your IP PBX
    7/28/2014

    There are many Session Initiation Protocol (SIP) phones on the market manufactured by IP PBX vendors and third parties. Selecting the best phone for your use is both a technical and a business decision. The selection process starts with the choice of SIP phones based on technical requirements. Once the SIP phones have been selected, possibly from more than one manufacturer, then the manufacturer’s geographic coverage, sales channels and financial strength will narrow down the potential choices.

  4. Steps Taken To Avoid Data Loss And Ensure Continuity At Junior Achievement Of New York
    6/16/2014

    The home page of Junior Achievement of New York (JANY) states it “Teaches Young People About Money Management and How Business Works.” Well, JANY nearly learned the ultimate lesson in both when they experienced catastrophic system failure. And what’s worse? They and their Managed Service Provider (MSP) did all the right preparations!

  5. The Four T’s Of Marketing
    5/7/2014

    There are so many elements to modern day marketing. From direct mailers and blogs to newsletters and emails, the modern day marketeer has a lot of things to consider when developing a marketing strategy. While there’s no magic 8 ball with all of the answers to your marketing questions, there are ways to make the whole process easier.

  6. The Top 10 Myths About Sales
    5/7/2014

    No matter what point that you look back to in history, you can always find a notable deal, trade, or sale that shaped our world to what it is today. Even with its notoriety, sales is an industry that mystifies most of the general public. Is it about relationship building? Closing no matter what? Tricking someone into doing what you want?

  7. How To Make Sense Of Security Threats For Your SMB Customers
    4/30/2014

    Cyberwar, hacktivism, DDoS attacks. They’re are all over the news, but they only affect multinationals and governments - right?

  8. Uncrowding The Crowd: A New Model Designed To Create Better Working Relationships
    4/22/2014

    When organizations first began crowdsourcing to identify talent for specific projects, the concept seemed to offer limitless potential.

  9. The Ultimate Guide To As-A-Service
    3/14/2014

    The transition to an as-a-service model is probably the biggest change your business has ever faced. It’s a huge undertaking and it can be daunting. Don’t try to go it alone.

  10. Staminus Protects Customers From Cyberattacks With A Terabit Scale Network
    2/5/2014

    Distributed denial of service (DDoS) attacks have become a favorite tactic of cybercriminals, and attacks on the scale of hundreds of gigabits are commonplace. For many banks, media and entertainment companies, retailers, and data center providers, defending against cyberattacks is a routine part of business, and organizations are increasingly turning to companies like Staminus for cyber-protection.

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