Managed Services Executive Commentary
You Can't Buy Customers … But You Can Buy Leads
Gil Cargill of Cargill Consulting Group says lead generation activities produce inquiries, only. Inquiries have to be qualified, nurtured, profiled and cultivated prior to their becoming sales-ready leads.
My Book Recommendation: Good to Great
Debi Besmer of Archelon Enclosures shares keys from the book Good to Great: Why Some Companies Make the Leap...And Others Don't by Jim Collins that are vital to the corporate culture of a great company.
Breaking Down The Barriers To Offering Cloud Services
Casey Burns of Quantum Corporation says cloud Backup-as-a-Service continues to be a hot topic for managed service providers (MSPs), as more now specialize in providing cloud services to an increasing number of customers. A recent Enterprise Strategy Group analysis of cloud indicated that 60 percent of end user respondents are either currently using cloud or are in the process of implementing a cloud strategy (Enterprise Strategy Group, Data Protection-as-a-Service (DPaaS) Trends, Sept., 2013, Jason Buffington). Backup and Disaster Recovery-as-a-Service (BaaS and DRaaS) are faster growing market segments within the cloud space, and MSPs and their customers are quickly capitalizing on these offerings.
You Can't Teach Ambition
Gill Cargill of Cargill Consulting Group says many entrepreneurs make the mistake of believing that they can turn someone who has little or no ambition into an extremely ambitious person. This is a common philosophical mistake that he sees engrained in the creation of many sales compensation programs.
Overgrowing The Data Garden
Charles Patsios of Unitrends says what organizations need now to manage their data is a trusted IT service partner with the best data management tools available and the ability to put them to use.
MSP Automation: Five Reasons It Matters for Today’s MSPs
Mike Cullen of N-able by SolarWinds says if you’re feeling the effects of cloud, mobile computing, IT anywhere, commoditization, and other movements that have turned the IT world upside down — get ready for even more change in the next two years — and explains why automation matters to MSPs.
Is It Time To Bid RIP To BYOD?
Bill Thomson of Cbeyond discusses benefits and drawbacks of BYOD programs for SMBs and how a combination of cloud-based PBX and mobile service can provide an alternative for your customers — as well as a recurring revenue opportunity for you.
What "Undercover Boss" Teaches Us
Gill Cargill of Cargill Consulting Group says looking at things from a different perspective can help to ensure you never get caught by surprise.
Who Is Your Company's "Director of First Impressions"
Gil Cargill of Cargill Consulting Group asks you if you can identify your company's "directors of first impressions" and if you approve of the quality of their work.
The Value Of Voice In CRM
Steven De Korne of Vertical Communications explains how adding voice to a customer relationshiop management tool improves productivity, efficiency, and profitability.