Managed Services Executive Commentary

  1. 5 Keys To Increasing MSP Sales Part 4: Have A Sales Focus
    7/21/2014

    I speak in front of IT providers at many live events each year. During these events I poll the audience to see how many people have a goal of increasing their managed services revenue and normally over 95 percent of the hands in the audience go up. Then I ask how many people have a dedicated resource focused only on adding new managed services agreements. Very few hands are raised.

  2. The Pitfalls Of Automated Social Media Tools
    7/18/2014

    Like almost any marketing tool, social media can be a two-edged sword. If handled with care, a tweet can be engaging and appealing, generating brand awareness and positive consumer responses; if they are thoughtless or insensitive, they can severely damage your brand.

  3. Things To Include In Your Elevator Speech
    7/17/2014

    In this age of social media, coupled with our instant access to information from anywhere at any time, you might think the need for a traditional elevator pitch is obsolete. However, the old sales practice of crafting a short, succinct introduction to your organization may be more relevant than ever. 

  4. Cloud Service Providers — 4 Things To Measure Before Leaping
    7/17/2014

    As IT shops, both large and small, contemplate moving more of their systems off-premise and into the cloud, understanding how a potential service provider performs in real-world configurations is critical to a successful transition. Whether its bandwidth, uptime and availability, network peering points, ISPs, or even a high-level integrations like single sign-on (SSO), IT architects and administrators should “measure twice and ‘cutover’ once” before making the move to the cloud. With that in mind, here are four things to measure.

  5. 3 Security Strategies Worth Considering Along With EMV, BYOD
    7/17/2014

    A spate of high-profile data breaches and the ongoing threats posed by antiquated magnetic stripe technology has created the need for transformation across the retail and financial sectors — including the upcoming adoption of Europay-MasterCard-Visa (EMV) global standard chip cards throughout the U.S.

  6. As-A-Service: How To Retain Clients
    7/17/2014

    Congratulations, you’ve done it. You’ve started to accrue some service contracts and you’re beginning to appreciate all the advantages of a recurring revenue model. Now, it’s time to redirect some of your energy to making sure you keep all those clients who’ve made the transition with you.

  7. Is Cloud Profitability An Oxymoron?
    7/14/2014

    The IT channel exists because businesses — especially SMBs — have a difficult time keeping up with the demands of IT. Yet with the growing adoption of cloud computing, some industry pundits are questioning where the channel fits. To successfully ride this shifting IT environment, channel companies must move their focus from technology provider to service provider. In this way, channel companies can remain relevant and become even more valuable to their overloaded SMB customers.

  8. Is Your Cloud-Based Phone Provider Your Competition?
    7/14/2014

    If you are a managed services provider (MSP), odds are you are constantly seeking new partners who can help you offer new products and services while complementing your existing lines of business.  Finding the right fit can be enough of a challenge — but did you know that some cloud-based phone service providers may, in some ways, be your competition? 

  9. 7 Reasons Why PSA Platforms Are Better Than Homegrown Tools
    7/14/2014

    The year was 2006, and our three-year-old company was going through a tremendous growth cycle. Our small team knew that the organic tools we had used early on [mostly spreadsheets, a quickly thrown together Access database, and an SaaS (Software-as-a-Service) accounting package] might be able to carry us through the current growth cycle but more than likely wouldn’t carry us through future cycles.

  10. 5 Keys To Increasing MSP Sales Part 3: Raise Your Price
    7/14/2014

    I hear all the time about how managed services is becoming or has become a commodity and other companies are pricing their service so low that you can't compete with them. And I'm sure you're thinking, “It's easy for you to say, but my customers in my market would never accept higher prices.” Blah, blah, blah.

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