POS Executive Commentary

  1. 3 Ways mPOS Can Make An Impact Beyond The Payment Transaction
    6/29/2015

    It’s far from a novel statement to say that mobile technology is changing the way consumers and businesses operate. Customers now have the ability to make payments from nearly any location, while merchants can charge buyers in line or at a fixed point of sale (POS) in the store. Mobile technology in the form of POS systems is growing rapidly in the small-business landscape and is changing the way companies operate — for the better.

  2. 5 Reasons There Will Always Be A Market For Fixed POS
    6/29/2015

    The following observations are based on fixed point of sale (POS) terminals, or cash registers. They do not include payment terminals or other devices that may be grouped under the POS umbrella. 

  3. 7 Steps To A Seamless Email Marketing Campaign
    6/29/2015

    Email marketing campaigns can be extremely effective, and are a relatively inexpensive marketing tactic. Assuming you’ve built up your prospect database, an email marketing campaign ensures you’ll reach a large audience with your message — whether you’re sharing educational “thought leadership” content, unveiling a new product offering, or following up after an event.

  4. 3 Things IT Solutions Providers Should Include In A Successful Email Marketing Campaign
    6/26/2015

    When it comes to building an effective email marketing campaign, it’s been my experience that it’s best to first ensure that you develop a plan and campaign that’s not only unique enough to grab the user, but will also effectively accomplish what you are trying to promote.

  5. EMV In The U.S. – Are You Ready?
    6/25/2015

    The transition to chip-based credit card processing is well underway in the United States. With magnetic stripe credit cards about to take their place in history alongside carbon paper receipts and the flat bed imprinters used to create them, it’s time to focus seriously on cutting-edge EMV technology and how it will impact transaction processing in this country in the immediate future and beyond.

  6. Why Mobile POS Is A Great Fit For Hospitality
    6/25/2015

    Productivity gains and delivering a superior customer experience continue to be key drivers of technology investments in the hospitality industry. According to the recently released National Restaurant Association report “Restaurant Industry 2020: A Snapshot of the Future,” industry competition will continue to intensify in the years ahead and operators will have to focus upon offering elevated levels of food and service in tandem with technological enhancements.

  7. 8 Must-Haves For All-in-One POS Systems
    6/23/2015

    Updating an old point-of-sale (POS) system can benefit any restaurant’s business — but choosing a new system is a major step.

  8. 6 Tips For Surefire Email Marketing Campaigns For IT Solutions Providers
    6/23/2015

    First, why do an email campaign? It’s an important question because email campaigns are not as easy as picking up the phone to make cold calls and, done right, they take time to plan. Being in the IT industry, it’s important to create a personal relationship with your audience and position yourself as an authority regarding customers’ IT needs.

  9. 12 Reasons There Will Always Be A Market For Fixed POS
    6/18/2015

    Scouring the Internet you can easily find an overabundance of vendors making a case for the mobile POS system. Some even cite that 36 percent of all POS (point of sale) systems will make way for the new technology.  However, what we do not hear about is how many of those devices will businesses return, because the mobile POS proved inadequate in the real world?

  10. 5 Ways Merchant Services Providers Can Help Prepare Retailers For The EMV World
    6/11/2015

    After what seems like an eternity of conversation and prognostication on the part of the card associations, the much anticipated transition from traditional magnetic stripe cards to new EMV chip cards will begin in earnest this October. While EMV has certainly been around in one form or another in other global markets, the introduction of EMV into the U.S. is still catching many merchants — and even a number of solutions providers — off guard in terms of liability responsibilities, technology nuances, and even availability of certified solutions

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