POS Executive Commentary

  1. How To Foster A Healthy IT Channel Partnership
    5/9/2014

    Glenn Williams, director of marketing and product management for Citizen Systems America, shares what his company looks for in a reseller partner — and explains why those characteristics are essential to success for any reseller in the IT channel.

  2. The Channel Success Triangle: Staff, Customer Base, Product Focus
    5/5/2014

    The biggest threats to a channel-focused distribution model come from the same “value” elements manufacturers and vendors rely on when choosing a channel model in the first place. Value-added resellers (VARs) provide folks like STORServer some very specific capabilities that are essential to success at the end of the sales process. I call these value features, the “channel success triangle.”

  3. Millennial Generation Clients: How To Speak Their Language
    5/2/2014

    The Millennial Generation is made up of more than 80 million Americans from their teens to their early thirties, making it larger than any other generation. This means that millennials, otherwise known as Generation Y’ers, are the largest group of consumers, and they’re a force to be reckoned with. They grew up surrounded by connective technology and, as a result, have come away with an eagerness and a curiosity that some view as entitlement and others view as progression.

  4. 5 Features Of A Best-Of-Breed Solution For Your Customers
    5/2/2014

    When searching for the best payment solutions for your customers, it can be difficult to know what exactly your criteria should be. With 190 mobile payment apps on the market and hundreds of business-oriented solutions available, it’s important to develop a clear set of guidelines to help you pick the right ones.

  5. 3 Steps To Improve Partner Communication
    4/28/2014

    Manufacturers rely heavily on their channel partners for business success. This is especially true in the high-tech industry, where two-thirds of all sales flow through indirect channels. IT vendor-partner relationships thrive when lines of communication are open in both directions.

  6. 5 Things To Look For In A Partner
    4/25/2014

    Many companies today credit at least part of their success to strong and meaningful partnerships. These strategic alliances can help drive growth and profitability and allow businesses to gain a competitive advantage by accessing a partner’s resources, such as technologies, marketing support, and capital.  

  7. 5 Elements Of A Partner Program That Will Help You Achieve Your Goals
    4/23/2014

    Selecting the right partners is critical as resellers look to strengthen and grow their businesses. And while you may find that all partner programs have some similar elements, you’ll also quickly learn that each program is very different.

  8. Five Things an MSP Needs To Know About Nonprofits
    4/22/2014

    The 1.5 million registered nonprofits in the US can be a rewarding vertical for MSPs to explore in their market. With some research and planning, nonprofits can be a satisfying and profitable addition to your client roster. Working with nonprofits devoted to solving today’s substantial issues can engage the hearts of your employees, boost your reputation with current clients and elevate your standing within your community.

  9. 4 Ways Windows XP Support End Of Life Means Opportunity For VARs
    4/21/2014

    After 12 long years, Microsoft has pulled the plug on Windows XP, and it is huge news in the payment industry. When more than 30 percent of POS systems and 95 percent of ATM machines still run on Windows XP, the discovery of a new security flaw in the system will be disastrous for merchants and banks alike. And since new cyberattacks are reported almost monthly now, it is only a matter of time. It isn’t that Microsoft has forsaken the payments industry. In fact, their reallocation of efforts towards developing better software is in everyone’s best interest, as cyber criminals get increasingly craftier. Nevertheless, Microsoft’s decision and its effects are indicative of a real need within the payments industry: the move to better, safer technology. Luckily for all, innovation in payment tech is alive and well, but it can only go so far without adoption. This is where VARs come in.

  10. The Top 3 Things To Look For In A Partner Program
    4/10/2014

    IT distribution isn’t just about products anymore — there’s an increasing focus on leading with services and solutions to drive results. Distributors are going beyond their name and becoming trusted advisors to resellers.As part of this evolution, it’s more important than ever to develop strong relationships in the channel and engage in events that provide collaboration, networking, and education. Every recipe for success looks different, but here are a few things to consider when looking for a partner program.

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