POS Executive Commentary

  1. Building Competitive Motes With Marketing (Hint Help Key Constituents With Their Marketing)
    9/23/2015

    Several powerful forces are converging to fundamentally alter the landscape of marketing.   These same forces when applied creatively can be used to differentiate businesses and establish competitive motes across many industries.

  2. 5 Steps To Point Of Sale Device Security
    9/21/2015

    Cybercriminals to payment card data are like moths to a flame … they just can’t stay away.

  3. 3 Ways To Help Your Merchant IT Clients Win Over Customers Without Competing On Price
    9/17/2015

    As a trusted advisor to your merchant clients, you may be asked how the solutions you sell can help them be more competitive. Between the numerous price check apps in the market and the fact that there are plenty of retailers selling the same products, it’s easy to see why many merchants get into price wars, flash sales, and outrageous discounts to entice shoppers. A webinar, How to Win More Customers without Competing on Price or Products, featuring Erin Harris, editor in chief of Innovative Retail Technologies, will provide insights on implementing technology to enhance the retail experience rather than resorting to price wars.

  4. 5 Reasons Your Restaurant Clients Need IT Solutions “Born In The Cloud”
    9/10/2015

    Understanding cloud technology and its potential value has become critical for business owners. Unfortunately, these systems have a habit of evolving so quickly that it can be hard to keep up.

  5. How VARs Can Educate Restauranteurs On Business Intelligence
    9/8/2015

    Not long ago, restaurants were run mostly by intuition and personal experience. Restaurant operators would put a menu together, serve their customers and hope the customers liked it — using anecdotes as the metric of choice. They would estimate how much staff was needed based on their recollection of history, and hope the managers scheduled enough — but not too many.

  6. What Different Types Of EMV Integrations Mean For Software Vendors
    9/1/2015

    As we are coming close to the EMV liability shift, the EMV certification process with the major processors/acquirers is not easing. There is a major backlog and it seems like most of the software vendors are not going to start having full EMV capabilities before the first quarter of 2016.

  7. Why You Should Take The Time To Implement EMV With Layered Security
    8/31/2015

    October marks the liability shift date, when the four major credit card brands, Visa, MasterCard, Discover, and American Express, will begin shifting the financial liability for credit and debit card fraud to organizations that do not support EMV chip cards.

  8. 2015: The Year of Mobile
    8/28/2015

    As you have probably heard, mid April of this year, Google made big changes to their search engine algorithm, giving priority to websites that are optimized for mobile devices. Over the past few months, many companies (our clients included) have started taking a closer look at their site traffic and refreshing their websites to make them mobile friendly.

  9. 4 Ways To Create A Seamless Transition To EMV For Your IT Clients And Their Customers
    8/27/2015

    With the October 1 EMV liability shift just a little over a month away — merchants still looking to comply with their limited timeframes — need efficient and cost-effective strategies to make the deadline or be held liable for fraudulent card transactions.

  10. 4 Ways To Help Your Clients And Their Customers Transition Seamlessly To EMV
    8/26/2015

    Over the last year, EMV (Europay, MasterCard, and Visa) has achieved mass recognition within the U.S. There are over 1 billion EMV cards used throughout the globe, and the system is the standard for debit and credit payments in many European countries. Despite this, the U.S. has lagged behind in the transition to chip and pin technology — until now.