Storage Executive Commentary

  1. 5 Tips For A “Ready” Approach To Disaster Recovery Planning
    9/25/2014

    September is National Preparedness Month (NPM), which is a great opportunity to talk to your customers and prospects about protecting their businesses.

  2. Ask Coach: How Do I Empower My Team To Solve Problems? (Part 3)
    9/25/2014

    How do I empower my team to make decisions on their own, look at the whole picture of the problem, and bring it to resolution?

  3. Channel Opportunity: Most Businesses Don’t Have A Regularly Tested DR Strategy
    9/25/2014

    Not having a risk assessment strategy in place for data is similar to having no fire safety or evacuation plans in an office. It’s important that channel partners make sure their customers aren’t putting their data at risk from potential hazards and downtime.

  4. Ask Coach: How Do I Empower My Team To Solve Problems? (Part 2)
    9/22/2014

    How do I empower my team to make decisions on their own, look at the whole picture of the problem, and bring it to resolution?

  5. Ask Coach: How Do I Empower My Team To Solve Problems? (Part 1)
    9/18/2014

    How do I empower my team to make decisions on their own, to look at the whole picture of the problem, and bring it to resolution?

  6. The Cloud Channel-Partnership Checklist: 7 Key Elements For Successful Partnering
    9/17/2014

    Do you need to build a successful cloud channel partnership? Do you need to sell to mid- to large-size enterprise customers? Worry not — there are a few strategies that can help growing organizations succeed while building a successful channel partner program in the process. Implemented correctly, channel partnerships can offer a vertical focus, local contacts, and ultimately the business know-how that can take vendors years to acquire. Done right, a vendor can bring maximum return for both sales and financial success to the organization.

  7. Flash Storage: Where The Opportunity Lies For The Channel
    9/16/2014

    Storage technology — and the way it will need to be sold in the future — is changing. Adoption of flash storage is growing apace as enterprises are increasingly attracted to the benefits it offers over traditional hardware. Indeed, IDC predicts that the global market for flash storage will continue its growth to $4.5 billion in 2015. However this new era, rather than being seen as a threat to traditional revenue streams for resellers of traditional storage hardware, in fact presents a whole new level of opportunity for the savvy reseller.

  8. Channel Sales Vendor/Partner Relationships: What Vendors Want (Part 4)
    9/16/2014

    It’s not love at first sight. It is all about the relationship between the vendor and the partner if a channel sales partnership is to be successful. A better understanding of what a vendor expects from a partner helps the solution provider make well informed and prudent business decisions that have a positive and profitable impact on their organization.

  9. The PDF Paradigm: Should You Use PDF On The Web?
    9/15/2014

    It’s been 21 years since Adobe debuted the Adobe Acrobat suite and introduced the PDF (portable document format) file format. Adobe also launched a free PDF reader in order to make PDF ubiquitous. You only had to purchase the software if you wanted to actually create PDF documents.

  10. Tips To Identify And Leverage A Wedge To Break Into Managed Services
    9/15/2014

    A few years ago, one of my vendors held an online event with author Randy Schwantz as guest. Schwantz had written two books about using “The Wedge” to displace your competitor’s and win more clients. After an hour on the phone, I was hooked. The very next week I used some of these techniques in a prospect meeting to ultimately get my competition fired and land the client’s entire business — a client from which I am still making monthly recurring revenue. I have used these techniques ever since with great success.

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