Storage Executive Commentary

  1. Keeping Your IT Clients’ PLM Grounded As Cloud Adoption Becomes More Mainstream

    There is a lot of talk about cloud computing today and its exponentially growing presence among enterprise technology, particularly product lifecycle management (PLM). While PLM “in the cloud” is available today, its adoption can be slow. PLM provides a central and secure location to track and manage product data throughout the product lifecycle including: component data, bill of materials (BOMs), product documentation, engineering changes and revisions, as well as quality and compliance information.

  2. 5 Reasons Why Rebranding Is Necessary

    In every company there comes the day when the shiny luster has worn off its branding and a company starts to wonder if the brand is doing more harm than good. Even industry giants rethink their brand: Pepsi has rebranded 11 times, Apple has done it three, and Starbucks, four.

  3. Keys To Managing Customer Relationships

    The keys to managing customer relationships are the same as managing any personal relationship. It boils down to listening, being a good partner, having good rapport, building trust, being transparent, having integrity, and being there when someone needs you. A good customer-IT solutions provider relationship is like a successful marriage.

  4. 5 Reasons Your IT Clients Should Adopt A Business Rules Management System

    Today’s enterprise is working harder than ever for increased effectiveness and agility in business operations. The management of business decisions is a critical means to achieving these goals, and operations and IT teams should be able to quickly modify the business rules that affect decisions.

  5. Not All Of Your IT Clients Want The Cloud

    Cloud computing is the hot thing in IT and your clients might be hearing it’s inevitable. Marketers will try to convince your clients that their data should be in the cloud, sooner or later. Maybe. Maybe not.

  6. Ask Coach: How Do I Develop A True Leadership Team? Part 2

    Q: How do I develop a true leadership team? Coach: In our previous discussion on leadership teams, we examined how a diverse team enhances your ability to come up with innovative ideas or to solve complex problems. Just to recap, issues generally have three dimensions: tactical (task), relational (people) and systemic (big picture).

  7. The Transition From Entrepreneur To Leader

    Without a doubt the biggest challenges most small businesses face revolve around people.

  8. Selling To The Millennial Customer

    Many of us have owned our businesses for numerous years and come from the Boomer Generation. Boomers are frugal for the most part, and were raised with dial telephones, three-channel television, and in a single-income family.  We saved our leftovers, ate everything on our plates, and the stores were closed on Sundays. We grew up with a mindset of budgets, and when we got out of college it was the ‘70s. We listened to vinyl records, FM radio, and drove an American-made car.

  9. 3 Reasons Why Specialization Is Critical To Success

    You’ve more than likely heard the saying, “jack of all trades, master of none,” and while in most cases this applies to individuals, it can also pertain to businesses, including solutions providers and MSPs (managed services providers).

  10. Solutions Providers: Whatever You Do, Don’t Do This

    The “this” that I’m talking about is the practice that I’ve seen MSPs (managed services providers) and IT consultants repeat many times.  Tragically, each repetition costs the MSP and/or IT consultant a ton of cash.  The behavior that I’m talking about is the result of success that the MSP has had. Ironically, the more successful small MSPs are, the more rapidly they want to grow, hire more engineers, and enjoy more recurring revenue.