Storage Magazine

  1. Sell Network Security As A Service To Reach More Customers
    8/15/2013

    As network security threats continue to grow and become more complex, cloud-based security solutions are playing a growing role in helping VARs and MSPs protect their customers.

  2. Don’t Assume Your Salespeople Can Sell Cloud Backup
    8/15/2013

    Two of the biggest predictors of success with any subscription-based IT service are whether your salespeople embrace it and if they know how to sell it.

  3. Keep Your Managed Services Customers From Reverting To Break-Fix
    7/18/2013

    This MSP’s four-step approach to selling managed services created a 98% customer retention rate and 40% sales revenue growth last year.

  4. Turn Your Customer’s Downtime Into A Cloud Upsell Opportunity
    7/18/2013

    An MSP’s (managed services provider’s) data recovery solution saves a retail customer’s business from downtime and positions the MSP for a cloud backup upsell.

  5. Secrets Of Managed Services Veterans
    7/18/2013

    I’ve been pretty vocal lately about transitioning your business to a recurring revenue model. In giving so much attention to this topic, my IQ on the business model increases on a daily basis. I’ve been trying to get everything down in my blog, but sometimes I look back and discover that I missed sharing some lessons or find that what I thought were small lessons were actually fairly important.

  6. Win More Cloud BDR Sales With A Network Assessment
    6/18/2013

    An MSP earns a 1 TB Amazon Web Services (AWS) cloud backup project with PlanetShoes.com and beats out a competitor twice its size — without cutting its price.

  7. 3 Ways To Uncover New Cloud Sales Opportunities
    6/18/2013

    A renewed focus on selling managed services is helping this MSP develop more profitable customers and a second year of double-digit revenue growth.

  8. Who Else Wants To Increase Profitability?
    6/18/2013

    Whew! What a month it’s been. Since I last wrote this column, I’ve done a bit of traveling, written a fair amount, had tons of phone calls, and done a lot of reading. Despite the variety of tasks, there was a common theme that presented itself. One that is directly related to you.

  9. The Road To Survival Is Challenging, But Profitable
    5/20/2013

    I’ve been writing for a while now about taking the important and necessary action of expanding your line card beyond the core technologies you currently sell. Never has there been a time when this was more important. Evaporating margins are one thing, while increased competition is another. In either case, many reading this article need to change their businesses to survive.

  10. Why Selling Hybrid Storage Is The Better Decision
    5/20/2013

    By making a few subtle changes to your sales approach, you can start selling hybrid backup solutions that are better for you and your customers.

Newsletter Signup
Get the latest channel trends, news, and insights