Articles By Jim Roddy

  1. VARTECH 2015 Keynote Asks, “What’s Your 13th Donut?”

    VARTECH 2015 keynote speaker Mark Scharenbroich's message to several hundred channel executives Sept. 15 was filled with feelings of humility, gratefulness, and the power of a kind word. Following are golden nuggets and top quotes from Scharenbroich’s moving welcome to BlueStar’s annual partner conference:

  2. VARTECH 2015 Media Panel: “Dandelion Marketing” And Other Terms VARs Need To Know

    The media panel discussion at VARTECH 2015 was a learning experience for the hundreds of channel executives in attendance. Following are three terms that played a role in our conversation that I wanted to share with you. It will behoove VARs to understand and master these.

  3. Fast Facts (Plus Opinions) From VARTECH 2015

    I’m writing this as the Enchantment of the Seas cruise ship — where VARTECH 2015 is being held — docks at CocoCay, The Bahamas. The first full day of the conference on Sept. 15 was intriguing, interesting, and gratifying at different times of the day. Here are some of the stories, quotes, and notes I jotted while traversing from deck-to-deck.

  4. From VARTECH 2015: Marketing Best Practices For The Modern Reseller

    Most everyone in the channel is aware that when VARs complain about vendors, the topic mentioned most is the desire for greater margins. But do you know what I hear most often from vendors when they list the number one VAR area to improve? It’s marketing, hands down.

  5. RetailNOW 2015: Distributors Focus On Managed Services, So Should You

    When BlueStar and ScanSource, the two most powerful distributors in the point of sale and data collection space, commit significant resources to an initiative, everyone in the channel better pay attention or risk falling behind.

  6. RetailNOW 2015 Panel Details How To “Compete In Changing Times”

    Change was not only in the air at RetailNOW 2015, it was on the agenda, the stage, the literature, the signage, and it boomed across the sound system in the general session and in seemingly every breakout room. One education session that laser-focused on this topic was “Creating The Right Business Model to Compete in Changing Times,” held Tuesday, Aug. 4.

  7. Star Micronics Talks mPOS, Cloud At RetailNOW 2015

    It wasn’t too long ago that visiting a vendor booth at RetailNOW guaranteed hardware talk from wall-to-wall. That wasn’t the case in 2015, especially during my half hour at the Star Micronics booth Aug. 3. In addition to hardware, Star discussed new concepts including an app and a division focusing on cloud services.

  8. A Managed Services Tsunami In POS/Bar Coding Is Coming. Don’t Say You Weren’t Warned.

    We interrupt our regularly scheduled Business Solutions channel content for this message: Resellers in the point of sale and data collection channel need to embrace managed services soon or their business will suffer, maybe even die in the next decade.

  9. RetailNOW 2015: Initial Impressions

    With much of RetailNOW 2015 still to come, a great deal has already happened at the retail and hospitality IT channel's most important conference.

  10. RetailNOW 2015 Sneak Peek: Time-Tested Rules For Hiring & Retaining Salespeople

    I can’t promise the channel executives who attend my RSPA RetailNOW 2015 presentation — titled “8 Time-Tested Rules For Hiring & Retaining Salespeople (Rule 6 Almost Started A Fistfight)” — will achieve perfection in their sales team-building activities. Even Hall of Fame hiring managers don’t bat 1.000, especially in sales.