Campaigner Offers First Fully Scalable White Label Email Marketing Platform; Sam Maalouf to Lead Channel Sales Initiatives
Campaigner, the email marketing brand of j2 Global, Inc., recently announced the launch of its Channel Partner Program along with the appointment of Sam Maalouf as channel sales manager. Campaigner White Label Email Marketing is the first fully scalable and feature-rich white label email marketing platform available to reseller, agency and franchise partners to build, foster and grow recurring revenue.
Campaigner’s white label platform is designed for the most basic user as well as the most seasoned email marketer. It provides partners with an intuitive administration portal that supports effortless account creation, management and billing. Additionally, unlike most market offerings, Campaigner offers a dedicated team of email delivery experts, 24/7, award-winning, in-house customer support and advanced features such as easy email automation, insightful A/B split testing, superior segmentation, robust reporting, and powerful API integration.
“The goal of our new channel program is to provide organizations with the technology, business consulting and resources required to quickly and effortlessly transition to a white label reseller model within days,” said Sam Maalouf, Campaigner’s new channel sales manager. “The transition will position their business on an immediate path to higher-value, higher-margin services that are a natural complement to their existing products and services offered.”
Reseller partners can increase year-over-year profitability and grow their business with Campaigner’s robust and feature-rich platform, which includes all of the advanced features and engagement tools available to Campaigner customers. With a customized, professional-looking, re-branded version of the Campaigner email platform, resellers can offer 100 percent turnkey email marketing, a self-service application or a unique combination of both.
Agency and franchise partners can increase billings and revenue by bundling email with complementary services such as strategy and implementation, design and content creation. Campaigner handles deliverability, software development and hardware so its partners can focus on client success.
“Our team has been impressed by the Campaigner platform, and we’re excited to be leveraging it to help with our clients’ marketing efforts, “said Seth Rand, President and CEO, Rand Marketing. “We expect to see significant growth in our e-mail marketing services as a result.”
Core elements of Campaigner’s white label email marketing include:
Dedicated resources and training modules to help you succeeddicated resources and training modules to help you succeed
"A strong and comprehensive channel program will play an important role in our growth," said EJ McGowan, general manager of Campaigner. “In addition to offering a fully scalable and powerful email marketing platform, Campaigner continues to expand its incredible team of industry experts; we are thrilled to welcome Sam Maalouf to our team.”
With several key partners on board, Maalouf and the growing channel team will be focused on helping partners create and cultivate their recurring revenue from all customers in 2015. Maalouf brings 10 years of partner and business development experience to the Campaigner team, including five years focused on channel sales in the IT Management industry. Prior to joining Campaigner, Maalouf held positions at companies including Solarwinds and Rogers Communications.
For more information about Campaigner’s Channel Partner Program, please visit http://www.campaigner.com/partners/.
Campaigner is a robust email marketing solution built by marketers to help small, medium and large businesses strengthen customer relationships and drive sales. Features include professional email campaign creation, industry-leading A/B split testing, advanced list management and segmentation tools, targeted email autoresponders and workflows, powerful API and CRM integration, and detailed campaign reporting. White label solutions are also available for resellers, agencies and franchises. Campaigner is a brand and registered trademark of the Business Cloud Services Division of j2 Global, Inc., the global provider of Internet services. For more information, visit www.campaigner.com.
About j2 Global
j2 Global, Inc. provides Internet services through two divisions: Business Cloud Services and Digital Media. The Business Cloud Services Division offers Internet fax, virtual phone, hosted email, email marketing, online backup, unified communications, and CRM solutions. It markets its services principally under the brand names eFax, eVoice, FuseMail, Campaigner, KeepItSafe, Livedrive and Onebox, and operates a messaging network spanning 49 countries on six continents. The Digital Media Division offers technology, gaming and lifestyle content through its digital properties, which include PCMag.com, IGN.com, AskMen.com, Toolbox.com, and others. The Digital Media Division also operates NetShelter Powered by BuyerBase, an advanced digital ad targeting platform, and Ziff Davis B2B, a leading provider of research to enterprise buyers and leads to IT vendors. As of Dec. 31, 2014, j2 had achieved 19 consecutive fiscal years of revenue growth. For more information, visit www.j2global.com.