News | May 1, 2013

Bluestar To Host Hundreds Of Channel Professionals For VARTECH Canada 2013 In Quebec City

Embracing New Technologies and Industry Trends is a Major Focus for Educational and Trade Show Event

BlueStar, a leading global distributor of  ADC, Mobility, Point-of-Sale, RFID, Digital Signage, and Security technology solutions, is in the final preparation stages for its upcoming 2013 VARTECH Canada educational and trade show event. Hosted in Quebec City at the Quebec City Convention Center and the Hilton Quebec Hotel May 8-10, VARTECH Canada will provide training, education, and channel networking for hundreds of solutions manufacturer, value-added resellers, and independent software vendors in attendance.

"After VARTECH Canada 2012, we knew we had to raise the bar," said BlueStar Canada Marketing Manager Philip Asfour. "This year's event focuses on embracing new technologies and trends, and features even more educational workshops and networking events. And it's all against the backdrop of one of Canada's most beautiful and historic locations, Quebec City."

BlueStar has completely updated the VARTECH Solutions Sessions for 2013 with an interactive and informative format, designed to give Resellers the tools and training needed to be successful across multiple vertical markets. Topics include Mobility, Healthcare, Government, Natural Resources/Utilities, Security Solutions, and more. Major manufacturers, solution providers, and independent software vendors will be on the CodeZone tradeshow floor to showcase new solutions and build key strategic relationships with VARs from across the Americas.

In addition, BlueStar has invited Keynote Speaker Eric Garland, a writer and trend analyst, to discuss future trends and present new strategies for VARTECH attendees to keep pace in today's rapidly changing world. BlueStar will also host a Dine-Around event, allowing attendees to sample Quebec City's legendary fine dining, as well as a Night at Le Capitole, one of Canada's oldest and most historic venues.

"So much about our industry is evolving each and every day," said BlueStar Global Marketing Manager Dean Reverman. "VARTECH is all about helping our partners evolve alongside and even ahead of the industry, anticipating trends and offering the best training opportunities and total solutions keep their businesses growing together with trends and technologies. With VARTECH Canada, we're offering even more ways for VARs and other channel partners to learn best practices through real industry insights and find new business growth in 2013."

BlueStar has produced the VARTECH series of tradeshow and educational events for more than a decade, and it has quickly grown to be one of the most highly anticipated and widely attended events in the technology solutions channel. Recent VARTECHs have previously been held in Miami, Florida; Toronto, Canada; Berlin, Germany; and Birmingham, UK. VARTECH US/LATAM 2012 was the first-ever Mobile VARTECH, hosting hundreds of VARs and other channel partners for a three-day cruise to the Bahamas.

VARTECH has also expanded to include multiple global events in the VARTECH Educational Series, including Pan-European and Latin America Technology Summits, as well as regional road show events across North America. BlueStar hosted more than 30 events worldwide in the VARTECH Educational Series in 2012, with thousands of attendees across the globe. For more information, visit http://ca.bluestarinc.com/vartech13.

About Bluestar
BlueStar is the leading global distributor of solutions-based ADC, Mobility, Point-of-Sale, RFID, Digital Signage, and Security technology. BlueStar works exclusively with value-added resellers, providing them with complete solutions, business development and marketing support. The company brings unequaled expertise to the market, offers award-winning technical support and is an authorized service center for a growing number of manufacturers. BlueStar is the exclusive distributor for the In-a-Box Solutions Series, delivering hardware, software and critical accessories in one bundle with technology solutions across all verticals. For more information, visit www.bluestarinc.com.

SOURCE: Bluestar

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