Case Study: Regional Managed Services Provider Drives Profitability By Evolving Its Tool SetSource: Lenovo
Nex-Tech, a regional Managed Services Provider (MSP) based in western Kansas, is deeply entrenched in the small and mid-sized business market. Currently serving over 2,600 customers, the 190-employee company has developed mature processes and strategies to profitably deliver managed services. Nex-Tech is deploying these capabilities in a market that is experiencing healthy growth.
"M ore and more, we're seeing small businesses decide that they don't want to manage their own IT," says Steve Riat, Sales Manager at Nex-Tech. "They've come to the point where they realize that's not viable." According to Riat, small and mid-sized businesses are finding that they can't maintain their technology infrastructure effectively or efficiently with one IT person; even less so with someone who "does the IT" in addition to their regular job. Nex-Tech is helping customers discover that comprehensive managed services result in better IT functionality while reducing overall cost. A substantial portion of Nex-Tech's revenue comes from customers that have outsourced their IT. For a monthly rate, Nex-Tech provides infrastructure design and analysis; hardware and software installation, monitoring, and maintenance; security infrastructure, antivirus, and patch management; and backup and restore services.
Succeeding in this business, especially in a region like Kansas where many customers are long distances away, depends on having the right tools. "We differentiate ourselves by utilizing systems and tools that reduce our cost and workload while extending our capabilities," explains Riat. "This allows us to offer superior value to our customers."