Innovative payment solutions enhance customer experience and extend point of sale beyond the counter
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(NRF 2014 Booth #2855) - VeriFone Systems, Inc. (NYSE: PAY), announced today that The Jones Group Inc. (NYSE: JNY) has selected VeriFone solutions to enable mobile payment acceptance and enhance customer experience for its internationally recognized brands, including Jones New York and Nine West. VeriFone will upgrade the brands’ payment environments with its PAYware Mobile e210 mobile point-of-sale (mPOS) solution and the MX 915, an NFC-enabled, multi-media payment terminal.
The Jones Group is a leading global fashion company with highly recognizable brands across categories. PAYware Mobile e210 features universal, PCI compliant adapters that transform smartphones and tablets into completely secure mPOS devices that can accept payments from traditional mag-stripe cards as well as EMV (chip and PIN) cards. By enabling store associates to accept all forms of electronic payment from anywhere on the sales floor, PAYware Mobile e210 helps reduce customer wait times while boosting store productivity.
"The Jones Group is a leader in apparel and footwear not only because of our emphasis on excellence in product quality and value, but also because of our focus on the customer experience at all touch-points," said Scott Bowman, Group President Retail & International. "By enhancing our in-store environments and customer service, VeriFone provides us with additional means of supporting this philosophy that has built our reputation as an innovative, consumer focused and efficient leader in the industry for the past 40 years."
In addition to PAYware Mobile e210, The Jones Group is also deploying the MX 915 from VeriFone. A comprehensive payment-enabled media solution, the MX 915 provides Jones New York and Nine West retail locations with a customer-facing payment acceptance terminal and PIN pad that accepts all forms of electronic payment. The MX 915 helps merchants increase in-store sales by delivering powerful multimedia content—such as advertising and promotions—during check out through a color display, without adding to lane or countertop clutter.
“VeriFone has a breadth of mobile retail experience and hardware and software solutions designed to enable commerce in the aisle, at checkout, anywhere,” said Jennifer Miles, president, VeriFone Americas. “Through our technology and expertise, The Jones Group is efficiently solving its current and future payment challenges, while also creating an innovative shopping environment for customers.”
About The Jones Group Inc. (www.jonesgroupinc.com)
The Jones Group Inc. (www.jonesgroupinc.com) is a leading global designer, marketer and wholesaler of over 35 brands with product expertise in apparel, footwear, jeanswear, jewelry and handbags. The Jones Group has a reputation for innovation, excellence in product quality and value, operational execution and talent. The Company also markets directly to consumers through branded specialty retail and outlet stores, through concessions at upscale department stores and through its e-commerce sites.
The Company's internationally recognized brands and licensing agreements (L) include: Nine West, Jones New York, Anne Klein, Kurt Geiger, Rachel Roy (L), Robert Rodriguez, Robbi & Nikki, Stuart Weitzman, Brian Atwood (L), Boutique 9, Easy Spirit, Carvela, Gloria Vanderbilt, l.e.i., Bandolino, Enzo Angiolini, Nine & Co., GLO, Joan & David, Miss KG, Kasper, Energie, Evan-Picone, Le Suit, Mootsies Tootsies, Grane, Erika, Napier, Jessica Simpson (L), Givenchy (L), Judith Jack, Albert Nipon, Pappagallo and Rafe (L).
SOURCE: VeriFone Systems, Inc.