Terry Cruikshank, senior marketing manager, and Keith Fenton, software and solutions manager for OKI Printing Solutions provide a brief overview of OKI's new SignDirector product. SignDirector is a software solution that helps retailers shorten time to market and merchandise their products across their store locations quickly and easily. It does this by using an intranet portal to post signs and allow stores to print their signs to their in-store printer. With this solution, signs can be printed the same day — or even the same hour — that they're posted. The video below provides a short demonstration of how the solution works, both from a store point of view, and then from a merchandising group's perspective.