What Does EMV Mean To VARs?
As a VAR working with merchants and selling any combination of POS hardware, software, and payment processing, you’re in the middle of the EMV topic. If you feel like EMV is currently a point of frustration with the distant hope of turning into something lucrative, you’re not alone.
EMV = Challenges
“The biggest challenge is getting processors to come up with the standards they plan to use,” laments Chris Rumpf, owner of Rumpf Computer Solutions. “We’ll be ready when the deadline comes, and so will the software that we sell, but it seems like processors are the ones that are stalling the process. We still haven’t received a list of compatible hardware for any processor.”