Storage Executive Commentary

  1. 4 Ways To Recharge Your MSP Marketing

    Midyear is the perfect time to evaluate your marketing programs. What’s worked? What hasn’t? And how can you switch things up to drive more leads and convert more prospects into customers? Even if you have limited budget and resources, you can still implement a high-return marketing program. Look at these four ways to recharge your MSP marketing.

  2. The Best Management Advice I Ever Received

    When I first started managing, I thought a lot about myself: how I was doing with my team, how I didn’t want to be a terrible manager, things I could do to become a great manager. Yet when I first started out, the advice I got was “it’s not about you anymore.”

  3. 5 Ways To Protect A Law Firm’s Data

    Cybercriminals are everywhere, and they target everyone — from SMBs to large enterprises, government agencies, nation states, and even political organizations including the Democratic National Committee (DNC), which announced in June its networks had been breached. Hackers are working 24 hours a day, seven days a week, 365 days a year to find and exploit vulnerabilities that allow them to steal confidential and sensitive data and sell it to the highest bidder. Are some more at risk than others? You bet.

  4. How Managed Service Providers (MSPs) Can Maintain Revenue And Relevance In The Cloud

    The move to cloud-based computing is disrupting a familiar and lucrative business model for managed service providers (MSPs) and value added resellers (VARS) who have built their businesses on implementing and managing computing infrastructure for customers with traditional on-premises data centers – services now in dwindling demand. How do MSPs and VARs maintain revenue and relevance as customers increasingly go directly to cloud service providers for management of their cloud-based compute resources?

  5. Top Disaster Recovery Strategies For Healthcare Organizations

    An insufficient disaster recovery plan is much like a lack of blood flow to the brain. If a disaster strikes, the damage to your organization can be difficult, if not impossible to overcome. Consider the cost you might incur if lightning struck and took down your primary business server. Would your patients’ medical records and other healthcare-related data be recoverable? How long would it take for your organization to be back up and running?

  6. Attributes Of Successful MSPs

    I’m fortunate to work with hundreds of MSP’s through our HTG Peer Groups each quarter, both here in North America as well as Europe and Australia/New Zealand.  Not only do we facilitate two-day interactions with these great leaders, but we benchmark their financials and have them follow a rigorous framework of planning, goal setting and accountability. 

  7. Stay Ahead Of Shady Flash Storage Providers

    Over the span of just a few years, flash storage has become increasingly useful and, as a result, increasingly popular among businesses. This is in part driven by the influx of Big Data into organizations as companies try their best to analyze it and discover valuable insights. It’s gotten to the point where the traditional hard disk drives in use for decades are quickly being replaced in many instances with the much faster solid-state drives.

  8. Why Every MSP Should Offer BDR

    As a full service manages service provider (MSP), one of our goals is to turn our clients’ networks into the black boxes they expect them to be. But with that comes the responsibility of assuring them all the bases are covered, especially when it relates to backup. With that in mind, there are three reasons you should offer every client a comprehensive data backup and BDR solution...

  9. Sales Courtesy

    Here is a scenario that I experience all the time in my sales efforts and I want to see how many of you have the same experience. I call a prospect and one of three things happen.

  10. Enhancing The Customer Experience Through The Channel Ecosystem

    For small to midsize businesses (SMBs), which represent more than 90 percent of companies in most countries, delivering a superior experience to customers around the world may seem like an impossible task. Fortunately, channel partners are there to help fill that void.