Gregg Machon

Flash Storage: Where The Opportunity Lies For The Channel

Storage technology — and the way it will need to be sold in the future — is changing. Adoption of flash storage is growing apace as enterprises are increasingly attracted to the benefits it offers over traditional hardware. Indeed, IDC predicts that the global market for flash storage will continue its growth to $4.5 billion in 2015. However this new era, rather than being seen as a threat to traditional revenue streams for resellers of traditional storage hardware, in fact presents a whole new level of opportunity for the savvy reseller.