News Feature | September 16, 2015

Adoption Of Cayan's Genius Platform Increases

Source: Cayan
Bernadette Wilson

By Bernadette Wilson

Cayan announced that the adoption of its Genius Customer Engagement Platform has grown and major retailers are among Genius customers. Cayan chose to make the announcement during Retail Solutions Providers Association (RSPA) RetailNOW 2015, where the Genius platform was on display.

Cayan reports Genius lane contracts increased almost 400 percent year over year from June 2014, and Genius now has more than 12,000 installations in the U.S., including PUMA, Harley-Davidson, City Gear, Stuart Weitzman, Sam Moon, and Cycle Gear. 

Russell Harty, senior VP of key account and partner channels, told Business Solutions in an exclusive interview, payment flexibility is one feature of the platform that is contributing to its success. Harty says retail IT VARs can help future-proof their merchant customers’ solutions with Genius, which accepts payment via credit or debit card, gift card, EMV chip cards and mobile applications such as Apple Pay and Android Pay. Harty says VARs can help their clients “use what’s out there today, and be ready for the next payment type.” He says Cayan had more than 100 developers working on cloud-based Genius to make sure the platform is ready to support new innovations.

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