POS Executive Commentary

  1. IT Solutions Providers: Shhh, Here’s The Secret Behind Every Great Social Media Strategy

    Somewhere along the line, someone in your organization probably said, “Hey, we need to get on social media!” So maybe someone set up a Facebook page, a Twitter account, and LinkedIn profile.

  2. Considering Your Merchant IT Clients’ Needs: Why PCI Needs To Add A Third P2PE Standard

    Perhaps the most tragic thing about the glut of data breaches last year is that the lion’s share of them could have been prevented. Or rather, had the breached companies managed its data properly, there would have been nothing of value for the cyber criminals to steal. The year 2014 could have been a year of slapped wrists instead of devastation for some major companies had merchants used the tools they needed to use.

  3. How Your Retail IT Clients Can Drive Sales, Improve Shopping Experience With Digital Signage

    Digital consumers have come of age and expect a rich palette of digital experiences during their shopping journeys, whether online or in the store. In addition, new retail competitors are disrupting the industry and threatening established incumbents. To meet these challenges, retailers must revolutionize business models in order to innovate faster and provide a better shopping experience for consumers. One way to improve the consumer’s in-store shopping experience and drive increased sales is through new uses of dynamic, digital signage within the store.

  4. Why There Will Always Be A Market For Fixed Point Of Sale

    Point of sale (POS) systems have long stood at the heart of every retail business and remain one of the largest technical investments a retailer will make during the initial development of its company.

  5. 5 Features That Maximize Benefits To Your IT Clients Of An All-In-One POS

    According to Forrester, mobile payments in the U.S. are expected to reach $142 billion in volume in 2019. Over the past few years, flurries of new payments and point-of-sale (POS) technologies have emerged; technologies that can give a significant competitive edge to merchants that embrace them. Today’s new POS systems can significantly improve interaction with customers, reduce costs and increase efficiency.

  6. 7 All-In-One POS Must-Haves

    Like their printer counterparts, an all-in-one POS (point of sale) system combines multiple technologies and integrates them into one housing to maximize value plus convenience to the end user. When talking about an all-in-one POS system, I am referring to a system that will conveniently deliver everything a business needs to begin processing customers.

  7. 3 Ways mPOS Can Make An Impact Beyond The Payment Transaction

    It’s far from a novel statement to say that mobile technology is changing the way consumers and businesses operate. Customers now have the ability to make payments from nearly any location, while merchants can charge buyers in line or at a fixed point of sale (POS) in the store. Mobile technology in the form of POS systems is growing rapidly in the small-business landscape and is changing the way companies operate — for the better.

  8. 5 Reasons There Will Always Be A Market For Fixed POS

    The following observations are based on fixed point of sale (POS) terminals, or cash registers. They do not include payment terminals or other devices that may be grouped under the POS umbrella. 

  9. 7 Steps To A Seamless Email Marketing Campaign

    Email marketing campaigns can be extremely effective, and are a relatively inexpensive marketing tactic. Assuming you’ve built up your prospect database, an email marketing campaign ensures you’ll reach a large audience with your message — whether you’re sharing educational “thought leadership” content, unveiling a new product offering, or following up after an event.

  10. 3 Things IT Solutions Providers Should Include In A Successful Email Marketing Campaign

    When it comes to building an effective email marketing campaign, it’s been my experience that it’s best to first ensure that you develop a plan and campaign that’s not only unique enough to grab the user, but will also effectively accomplish what you are trying to promote.