California responds with answers about charging state sales tax, and group is preparing guides for solutions providers in other states.
ASCII Group CEO Looks Back Over 30 Years: From Selling To Service
This year, The ASCII Group is celebrating its 30th anniversary of serving the IT channel. Group founder, chairman, and CEO Alan Weinberger points out how much things can change in 30 years — especially for the channel.
The ASCII Group’s Weinberger: For 30 Years, A Front-Row Seat In The Channel
Alan Weinberger, the founder, chairman, and CEO of The ASCII Group for three decades, talks with Jameson Publishing and Business Solutions magazine president Jim Roddy in this exclusive Executive-To-Executive interview. In this interview, Weinberger provides his perspective on changes in the channel, the future for managed services, the importance of total solution providers, and core business principles VARs and MSPs should heed.
8 Channel Threats, 6 Opportunities For Solutions Providers
The panel discussion “Future Channel Opportunities & Threats” at the ASCII Success Summit in Austin, TX featured several excellent points and lots of give-and-take. Here are some highlights from the discussion.
From ASCII Austin: Win Customers Without Showing Technology
For a couple reasons, I was intrigued to listen to sales coach Gil Cargill’s presentation titled “Winning Customers Without Showing Technology” at the ASCII Success Summit in Austin, TX, on Sept. 19. First, as the president of Jameson Publishing, I’m on the receiving end of sales calls and the account exec calling me often speaks in their industry lingo and not mine. Second, as VARs transition from break-fix to the “as a Service” business model, they will need to sell outcomes to customers, not technology functions and features, to convince them to pay a monthly fee for IT services.
PREMIUM CONTENT FROM ASCII MEMBERS
Five Things an MSP Needs To Know About Nonprofits
The 1.5 million registered nonprofits in the US can be a rewarding vertical for MSPs to explore in their market. With some research and planning, nonprofits can be a satisfying and profitable addition to your client roster. Working with nonprofits devoted to solving today’s substantial issues can engage the hearts of your employees, boost your reputation with current clients and elevate your standing within your community.
4 Things You Have To Know About Encryption For Backup
Encryption is becoming a more significant topic as many companies struggle to meet compliance requirements and keep their data secure. It is in demand more than you might expect, including for various website security functions and backups — which are another important area to consider using encryption on. To completely protect data and backup, you should consider encrypting both the data in motion and at rest. Here are a few facts about encryption that will help you understand the landscape.
Advising Your Cloud Customer: Public, Private, Or Hybrid
Let’s face it, do your customers really know what the cloud is, let alone whether it’s public, private, or hybrid?
Differences Between A World-Class MSP And A Typical MSP
“World-class” is used to explain “of the highest order.” Here’s how to ensure your company is performing better than everyone else.
Are Your SMB Customers Safe From Cyber Attack?
Tim Gillen of Terrapin Networks and a member of The ASCII Group lists some measures MSPs can take to help protect their SMB clients from cybercrime.
Keeping Customers In The Age Of The Cloud
Andrew Harrover of Matrix Computer Consulting, a member of The ASCII Group, shares the importance of talking with your clients about cloud-based offerings and how it can strengthen your role as their trusted advisor.
PHOTOS FROM THE AUSTIN ASCII SUCCESS SUMMIT
The ASCII Success Summit in Austin, TX, Sept. 18-19, was filled with memorable moments. Attendees had the opportunity to learn and network at events including kick-off workshops, a business card exchange, keynotes, the “Profit Pitch,” the panel discussion, and social events. Photos by Jason Morales.
(Click to view full size)