ECM Magazine

  1. Creating A Content Marketing Strategy For VARs

    It can be tempting for a company to use its content outlets, such as blogs, social media, eBooks, and other articles, as avenues of self-promotion. They use these distribution channels to advertise new products, customer acquisitions, or other business wins. While the business owners and employees may love reading these updates, customers don't. Instead, for value-added resellers (VARs) to ensure the continued loyalty and engagement of their audiences, companies need to create content that appeals to these customers.

  2. IT Professsionals Need To Build Better Relationships With Other Departments, Report Says

    IT professionals need to pay more attention to the relationships they have with people in other business units and be less concerned about resources, according to a recent report by Information Week.

  3. IT Channel Advice For Hiring And Managing Exceptional Salespeople

    Salespeople are the front line in the fight to gain — and retain — business for IT solutions providers.  As such, you need to choose the right people for your team and manage them with particular care. 

  4. Why A PSA Solution Should Be A Part Of Every IT Provider’s Business

    Utilizing PSA solutions can help VARs save valuable hours while providing the tools to improve customer service and generate new revenue.

  5. What To Look For In New IT Employees

    When you are interviewing potential new IT employees, are you biased toward a certain personality? A new study by IDG “Introverts vs. Extroverts: Is There an IT Personality?” researched personality types in among IT professionals and sheds light on the perception that they tend to be introverted.

  6. Survey Reveals Search Capabilities Are Vital — But Immature

    A recent white paper published by AIIM has found that most organizations are poorly equipped to handle the inquiries and searches that are required of them.

  7. New Study Shows Optimism Among Managed Print Service Providers

    Despite the growing emphasis on digital records, print remains a critical function in the business world. According to CompTIA research, 98 percent of U.S. workers printed at least once during the past quarter. Self-reported print volumes tend to follow a bell-shaped curve, with firms at the endpoints on the high side or low side of print output.

  8. You Probably Aren’t As Unique As You Think

    What makes you and your company different? Is it your people? Is it how much you care about your customers? Is it all the training you have and industry certifications? Is it the solutions you offer?

  9. Study Shows Difficulty Filling STEM Jobs

    A new job study was released from Brookings that analyzed data supplied by Burning Glass. The report details a shortage of science, technology, engineering, and math (STEM) professional jobs and reveals that these STEM positions take longer to fill than openings in other fields.

  10. Jump-Start Your As-a-Service Transition

    As you might know, we’ve dedicated many pages to educating readers on the value of a managed services model. While the benefits can be great, there also can be some significant hurdles to clear before you sail off into the sunset. Many established MSPs have stories about adopting certain aspects of the model, while ignoring other aspects. This can delay or stifle your success on this model and potentially poison people into thinking that the model isn’t all it’s cracked up to be.